Last week I met my in-laws in person for the first time.
And honestly, I was nervous.
They are from the south. I’m from the west coast [of California.]
At times, they used colloquialisms I’d never heard of and they most certainly saw life differently than me.
And yet… there was one BIG thing that united us.
That one thing was… LOVE.
I could see how much love they felt for their son [my hubby] and how wholeheartedly they welcomed me into their lives.
And yeah love is cliché but as David White says, “clichés are clichés because they are so stubbornly true.”
That got me thinking about the patients and clients you serve.
What’s the one thing that unites your diverse patient and client demographic?
For example, let’s say you are a doctor in San Francisco and you serve latino millennials and seniors.
How might you bring these two communities together in the design of your space?
1) Hang artwork of a landmark in your city, like the Golden Gate Bridge.
And if you can’t find any art online, grab your camera and make the photos yourself.
The Golden Gate Bridge is the key element here that unifies all your peeps regardless of color, age or gender.
Use this design tip for any landmark in your city or town that everyone will recognize.
2) Attach removable art wall decals with healthy reminders like this one from VoiletandAlfie on Esty:
Word art is a simple and powerful way to encourage all your patients and clients to relax [and maybe even have a laugh] while in your waiting room, treatment or exam rooms.
My big message to you today?
When you’re in the process of setting design goals for your wellness space or healthcare facility, include design elements [like the ones I’ve mentioned above] that help unify everyone.
And if you’ve got no idea where to start, go here: